Top 5 Self-Therapy & Journaling Apps in Australia, Q4 2020

In the fourth quarter of 2020, the self-therapy and journaling app category saw varied performances among the top applications in Australia. Sensor Tower's data offers us a glimpse into how these apps fared in terms of downloads, revenue, and weekly active users.

Fabulous: Daily Habit Tracker experienced a noticeable increase in downloads, jumping from 2K in late September to over 5K at the end of December. Revenue also saw an upward trend, rising from around $3K to over $6K in the same period. The app's weekly active users declined until late November but rebounded to approximately 24K by year-end.

I am - Daily Affirmations showed a significant peak in revenue during the last week of December, reaching $3K, up from just under $1K at the start of the quarter. Downloads doubled from 1K to over 3K, and weekly active users increased from around 4K to 7K in the same timeframe.

Bloom: CBT Therapy & Journal had a revenue spike in mid-October at $5K but ended the quarter at around $1K. Downloads saw an increase from a mere 152 to over 1K, and active users grew from 244 to 980 by the end of December.

Productive - Habit Tracker maintained a steady revenue through the quarter, ending slightly lower at $1K from an initial $1K. Downloads saw a small peak in early October at 1K and finished the quarter at around 1K. Weekly active users saw a slight dip from 4K to 3K, recovering to 4K in the last week of December.

Lastly, Breeze: Mental Health saw its revenue rise from $614 to $2K through the quarter. Downloads exhibited a strong increase, with numbers rising from 1K to over 3K. The app's weekly active users more than doubled, growing from 2K to over 6K.

For more insights on app performance and trends, Sensor Tower's detailed analytics provide an in-depth look at the mobile app ecosystem.